Almo Nature
Sintra has replatformed the reserved area dedicated to distributors and retailers and built a more efficient architecture for the consultation and acquisition of document assets related to products.
Sector
Pet Food
Activity
B2B sale of animal feed
Need
Simplify business flows and more intuitive management of product data
Highlights
Replatforming area reserved for distributors and resellers and PIM and DAM architecture
Sector and history of Almo Nature
Almo Nature was born in 2000, from an idea by Pier Giovanni Capellino, who brought to the market for the first time wet Pet Food with 100% HFC ingredients, that is, composed of ingredients originally intended for human consumption, eliminating waste and chemically processed products from the feed. Since 2010, Almo Nature has established itself on the international market as a point of reference for Pet Food, introducing for the first time ”aLmore” with which the brand clearly takes a stand in favor of the defense of animals and nature.
Replatforming ”Reserved Area” for distributors and retailers and streamlining data and asset documentation related to products
Project Brief
Almo Nature’s aim was to have a platform where distributors and retailers could act in a more intuitive and easy way. Furthermore, they wanted to re-plan the management of data relating to the PIM and DAM in order to make everything centralized and controlled, thus reducing the risk of error and the effort of employees.
WHAT WE DID
Sintra has rebuilt the architecture of the Reserved Area for distributors and resellers
We intervened by improving the Reserved Area for distributors and resellers, improving the User Experience and the organization of data with Pimcore, in fact, Sintra, Pimcore Gold Partner, after a careful functional and system analysis was able to better plan how to make all data relating to the product easy to access and always updated.
A challenging project: reforming the customer area with a more organized asset management
The intent expressed by the client was to reform the Customer Area, improving the management of assets and User Experience, allowing those who navigate the site to move in total autonomy and ease, everything was made possible with Pimcore, of which Sintra is a Gold Partner.
The project presented interesting elements to take into consideration, in particular:
- The need for rapid consultation of the material
- Managing a complex and non-uniform system
- Managing a diverse product catalog with related digital assets
- The need for simplification of flows and processes
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Sintra’s response to Almo Nature’s needs
01.
User Experience Analysis
The portal has been optimized by redesigning the navigation flows and defining the main touchpoints
02.
PDF Tradesheet Generation
Automatic creation of a PDF based on a template from the Pim, containing the technical data sheets of the products and accessible to the user with a single click.
03.
Almo To Be
The product catalog and related assets have been modeled to be used across multiple touchpoints, not just in the distributor-only area.
04.
Post Delivery Support
The project includes a post-delivery support service to train and support the Almo Nature team
SINTRA STORIES
Success Stories: How We Transformed Companies into Market Leaders
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