Caffè Corsini
Replatforming on Shopfy Advanced and integration with SOH
Sector
Food & Beverage
Activity
Coffee production and sale
Need
Internalize e-commerce management
Highlights
Replatforming from custom platform to Shopify Advanced
Sector and history of Caffè Corsini
Caffè Corsini is a historic company from Arezzo, which has been producing every type of product related to the world of coffee since 1950. Caffè Corsini was the first coffee with the wording ”DOC” in Italy and the first to certify its origin on the packaging. Another record, this time on the ”green” front, is being the first company in Italy to completely eliminate the release of fine dust into the atmosphere.
For over 70 years, Caffè Corsini has not only brought a smile to Italians and citizens around the world during coffee breaks, but has also continually positioned itself one step above its competitors.
Replatforming on Shopify Advanced and SOH Integration
Project Brief
Caffè Corsini turned to Sintra for the restructuring with Shopify Advanced of all the company’s owned sites, structured first with a custom platform and managed externally by an agency, in order to have internal management and therefore easier management. We then continued with the integration with our SOH (Sintra Omnichannel Hub), which centralized all operations regarding product records and stock management.
WHAT WE DID
Sintra has created a solid and fluid digital architecture
Building the site with Shopify Advanced and integrating with SOH allowed for the correct management of orders and product data, managing them directly with a single tool connected to their management system, reducing the company effort. Furthermore, all product-related changes are made with SOH and automatically synchronized with the Shopify frontend. Regarding eCommerce tracking, its implementation allowed them to keep an eye on the progress of their online business in real time.
A challenging project: restructure ecommerce on Shopify advanced
The intent expressed by the client was to internalize the management of the eCommerce in order to have all the operations under control and streamline the management of the platform.
The project presented interesting elements to take into consideration, in particular:
- Restructure the custom platform on Shopify Advanced
- Centralizzare ogni tipologia di dato con SOH (Sintra Omnichannel Hub)
- Synchronize SOH with their management system for coordinated eCommerce monitoring
Want to see what we did for Caffè Corsini?
Sintra’s response to Caffè Corsini’s needs
01.
Digital Architecture on Shopify Advanced
Moving from a custom eCommerce managed by external parties to a platform modulated with Shopify Advanced
02.
Integration with SOH
Integration with SOH for the correct management of product records and for actions related to orders.
03.
SOH synchronized with the management system
Our SOH was then integrated into their management system to save time and resources.
04.
Audit and tracking
Correct implementation of e-Commerce tracking and performance marketing. Thanks to this activity, the customer can monitor the progress of the online business and make strategic decisions
SINTRA STORIES
Success Stories: How We Transformed Companies into Market Leaders
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