Conforama

Design of the Pim (Product Information Management) with Pimcore and integration with their Magento e-commerce and AS/400 management system

Sector

Furniture

Activity

Production and sale of furniture

Need

Improve and simplify the management of product information across all internal company platforms

Highlights

Functional and Technical Analysis, Pim platform development, integration with e-commerce and management and tests to validate the work

Who is Conforama?

Conforama Italia Spa is a large furniture chain, with 21 stores located throughout Italy, over 300,000 square meters of exhibition space, an online store always available and 1,500 employees and collaborators.

Pim platform development with Pimcore and integration with Magento management and e-commerce

Project Brief

Since the old Pim system in use by the company no longer met the current needs of the brand, the company expressed the need to simplify and improve the way in which product information is managed, making it more accurate and consistent across all sales channels.
WHAT WE DID

A simple and coordinated Pimcore platform to facilitate business work and improve its management

After a careful and thorough Functional and Technical analysis, Sintra guided Conforama in a project to replace their PIM system with Pimcore, integrating it with their AS/400 management system and the new Magento e-commerce, creating a high-performance digital ecosystem that helped the brand improve its online strategies.

A challenging project: Pim development with Pimcore and integration with Magento ecommerce and AS/400 management system

The project started with an analysis of Conforama’s requirements, both functional and technical, and then proceeded with the development of the PIM (Product Information Management) architecture, replacing Chalco, for the correct management of product records and related digital assets, and then integrated everything with the AS/440 management system via FTP and the Magento e-commerce, recently used by the company, with JSON:

  • Technical and Functional Analysis
  • Pim Development with Pimcore
  • Integration with AS/400 management system
  • Magento ecommerce integration
  • Testing and validation of the integrated solution

Want to see what we did for Conforama?

Sintra’s response to Conforama’s needs

01.

Technical and Functional Analysis

Identification of all the processes to be implemented to obtain a quality and high-performance project

02.

Pim platform development with Pimcore

We have developed with Pimcore a Pim system for the correct management of the product catalogue and the related personal data and sales specifications

03.

Magento ecommerce and AS/400 management integration

To ensure that Conforama has an updated and orderly digital ecosystem, we have integrated the Pim solution with e-commerce and management, improving data management.

04.

Project Testing and Validation

As always we have verified that everything has been done in the correct manner to guarantee the customer the quality that differentiates the Sintra world

SINTRA STORIES

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